Brand Identity
Throughout my career, I inevitably recognize opportunity gaps and unique product and selling propositions that add value to the market. For example, I recently bootstrapped 10-Months of development of a first-to-market B2B/B2C business model reimagining bridal resale in an eCommerce-meets-local collective with a unique try-before-you-buy shopping option. I managed R&D, UX, Brand, Design, Testing, Go-to-Market strategy, Content, Press, Ads, and Fundraising and I also recruited an equity-only starting team, launching with 250 SKUs sourced through consignor brides and retail partners in pilot areas.
Brand Style & Design Guides
Vision & Identity
Persona Matching
Digital Ad Design
Consignor Seller’s Journey
Share the Lovely Regimagining Bridal Shopping & Resale
For More Display Ads see Strategic Communications
Rebranding & Mascot Development
Rebranding & New Mascot Development and Public Introduction

፨ Storyline Development, 2 ፨ Promotional Value,
Building Trust and Brand Equity
Read more: Brand Development & DesignSocial Media Brand Development
Social Media Feeds

Prosperi Press Interview, By Tracy Lamourie Bonnie Gringer is the woman behind an exciting new startup that industry watchers say is shaking up the staid wedding industry. Disruptor, and an Innovator, Share the Lovely is reimagining wedding shipping and planning through a resale e-commerce marketplace, providing the wedding industry and consumers a range of sustainable
Read more: Brand Development & Design
Prosperi Press Interview, By Tracy Lamourie Bonnie Gringer is the woman behind an exciting new startup that industry watchers say is shaking up the staid wedding industry. Disruptor, and an Innovator, Share the Lovely is reimagining wedding shipping and planning through a resale e-commerce marketplace, providing the wedding industry and consumers a range of sustainable
Read more: Brand Development & DesignCollateral & Brand Design

Startups and fast-paced growth and short deadlines require resourcefulness. Over the years, rather than hiring out for unexpected design needs or through startup rebranding and design, have delivered a few designs as needed. Here are some samplings.
Read more: Brand Development & DesignPaid Social Marketing

Design and Ad Management for Lead Generation and Traffic Generation, Sales, Feedback, Proof of Concept, and Product Market Fit. Consistently generating above average performance.
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