Brand Identity

Throughout my career, I inevitably recognize opportunity gaps and unique product and selling propositions that add value to the market. For example, I recently bootstrapped 10-Months of development of a first-to-market B2B/B2C business model reimagining bridal resale in an eCommerce-meets-local collective with a unique try-before-you-buy shopping option. I managed R&D, UX, Brand, Design, Testing, Go-to-Market strategy, Content, Press, Ads, and Fundraising and I also recruited an equity-only starting team, launching with 250 SKUs sourced through consignor brides and retail partners in pilot areas.

Brand Style & Design Guides


Brand Messaging

Developing partnerships through sales enablement collateral across channels.

Brand Experience

Building a brand dialogue and integrated user experience across channels.

Style Guide

Consistent user experience includes brand and style integrity across all channels.

Vision & Identity

Persona Matching


Modern

Editorial

Inclusive

Digital Ad Design

Consignor Seller’s Journey

Share the Lovely Regimagining Bridal Shopping & Resale


Rebranding & Mascot Development

Rebranding & New Mascot Development and Public Introduction


Social Media Brand Development

Social Media Feeds

Instagram


Prosperi Press Interview, By Tracy Lamourie Bonnie Gringer is the woman behind an exciting new startup that industry watchers say is shaking up the staid wedding industry. Disruptor, and an Innovator, Share the Lovely is reimagining wedding shipping and planning through a resale e-commerce marketplace, providing the wedding industry and consumers a range of sustainable

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Facebook


Prosperi Press Interview, By Tracy Lamourie Bonnie Gringer is the woman behind an exciting new startup that industry watchers say is shaking up the staid wedding industry. Disruptor, and an Innovator, Share the Lovely is reimagining wedding shipping and planning through a resale e-commerce marketplace, providing the wedding industry and consumers a range of sustainable

Read more: Brand Development & Design

Collateral & Brand Design

Startups and fast-paced growth and short deadlines require resourcefulness. Over the years, rather than hiring out for unexpected design needs or through startup rebranding and design, have delivered a few designs as needed. Here are some samplings.

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Paid Social Marketing

Design and Ad Management for Lead Generation and Traffic Generation, Sales, Feedback, Proof of Concept, and Product Market Fit. Consistently generating above average performance.

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